Privacy Policy

Last updated: July 12, 2026.

Welcome to fitmetricslab.com

We value your privacy and are committed to protecting your personal information. This Privacy Policy explains what information may be collected when you visit our Website, how it is used, and your rights regarding your data.

By using this Website, you agree to the practices described in this Privacy Policy.


Information We Collect

We do not require visitors to register for an account or submit personal information in order to use our Website.

However, certain information may be collected automatically through cookies, analytics tools, and third-party advertising technologies.

Automatically collected information may include:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Referring website
  • Pages visited
  • Time spent on pages
  • Date and time of your visit
  • General geographic location (derived from your IP address)

This information is generally collected in an aggregated or pseudonymized form and is used for website functionality, analytics, security, and advertising.


Cookies

Our Website uses cookies and similar technologies to improve your browsing experience.

Cookies may be used to:

  • Remember user preferences
  • Measure website traffic
  • Analyze visitor behavior
  • Improve website performance
  • Display relevant advertisements
  • Prevent fraud and abuse

You can configure your browser to refuse cookies or delete existing cookies at any time. Please note that disabling cookies may affect certain website functionality.

Where required by applicable law, we request your consent before placing non-essential cookies on your device.


Google AdSense and Third-Party Advertising

This Website may display advertisements served by Google AdSense or other third-party advertising providers.

These advertising partners may use cookies, web beacons, and similar technologies to:

  • Personalize advertisements
  • Measure advertising effectiveness
  • Limit repetitive ads
  • Detect fraud
  • Improve advertising services

Google may use advertising cookies to serve ads based on your previous visits to this Website or other websites.

You can learn more about Google’s advertising practices by visiting:

https://policies.google.com/technologies/ads

You can manage your advertising preferences through:

https://adssettings.google.com

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, personalized advertising may only be shown after obtaining your consent, where required by law.


Google Analytics

We may use Google Analytics to understand how visitors interact with our Website.

Google Analytics may collect information including:

  • Pages visited
  • Device type
  • Browser
  • Operating system
  • Approximate location
  • Session duration
  • Traffic source

This information helps us improve the Website and user experience.

Google Analytics does not provide us with information that directly identifies individual visitors.

You can opt out of Google Analytics by installing Google’s browser add-on:

https://tools.google.com/dlpage/gaoptout

Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process information under one or more of the following legal bases:

  • Your consent
  • Our legitimate interests
  • Compliance with legal obligations
  • Protection against fraud and abuse

Where consent is required, you may withdraw it at any time.


Your GDPR Rights

If you are located in the European Economic Area, you have the right to:

  • Access your personal data
  • Request correction of inaccurate information
  • Request deletion of your personal data
  • Restrict processing
  • Object to processing
  • Request data portability
  • Withdraw consent
  • Lodge a complaint with your local data protection authority

California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to:

  • Know what personal information is collected
  • Request deletion of personal information
  • Request correction of inaccurate information
  • Limit certain uses of personal information where applicable

We do not sell personal information as defined by the CCPA.


Data Retention

Because we do not directly collect personal information, we generally do not retain identifiable personal data.

Third-party providers such as Google may retain information according to their own privacy policies and applicable legal requirements.


Data Security

We implement reasonable technical and organizational measures designed to protect our Website and any information processed through it.

However, no method of transmission over the Internet or electronic storage is completely secure.


Third-Party Services

Our Website may use services provided by third parties, including but not limited to:

  • Google AdSense
  • Google Analytics
  • Cloudflare (if applicable)
  • Web hosting providers

These services may process information according to their own privacy policies.


External Links

Our Website may contain links to external websites.

We are not responsible for the privacy practices or content of third-party websites.

We encourage users to review the privacy policies of any external sites they visit.


Children’s Privacy

Our Website is not intended for children under the age of 13.

We do not knowingly collect personal information from children.

If you believe that a child has provided personal information, please contact us so appropriate action can be taken.


International Data Transfers

Some third-party providers may process information on servers located outside your country of residence.

Where applicable, appropriate safeguards are used in accordance with relevant data protection laws.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any updates will be posted on this page with a revised “Last updated” date.

Your continued use of the Website after changes become effective constitutes acceptance of the updated Privacy Policy.